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EHF Euro 2022 crowns TikTok as official partner
Manchester City crowned the first football club to appear in Rezzil’s Player 22 VR training app
Australian Open to bring Tennis NFTs with real-time match data
Crypto.com increases operations in Los Angeles and named an Angel City founding partner
A change in the way TV rights are sold
Ferrari inks a top-tier agreement with blockchain expert Velas Network
INTERVIEW WITH IBRAHIM CASANOVA
TikTok joins African Football Fans across the world with CAF partnership
6 MAIN TYPES OF TRANSLATION USED IN SPORTS MARKETING
Topps deal worth ‘US$500 million’ confirmed by Fanatics
Adidas introduces an NFT collection with first access to streetwear drops
Populous stadium design is chosen by Inter and AC Milan to replace San Siro
Barcelona introduces collectible cards in collaboration with Topps
LaLiga opens Amazon store in partnership with 13 LaLiga Santander clubs
Amazon secures domestic Copa do Brazil rights for 2022
Nike collaborates with a virtual shoe company that makes NFTs and shoes for the metaverse
FIFA crowns Visa as first global women’s soccer sponsor
NFL reveals the teams and markets for its international home marketing areas
NBA’s release of immersive ‘DreamCourts’ project wows Chinese sports fans