Empowering women in sport through NFTs and cryptocurrency

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Gender inequality in sports is an issue that women have faced for many decades. Sexualization, pay gaps, and a lack of recognition are just some of the challenges women in sports face during their careers.

The playing field has leveled slightly in recent years, but there’s still a long way to go to achieve genuine equality in sport.

As we migrate towards an increasingly digital age, a wave of new tech-driven innovations are emerging that are set to shape the future of the industry—including cryptocurrency and NFTs.

Here we look at how NFTs and cryptocurrency is empowering women in sport and guiding the industry to a fairer future.

Inequality in sports: a brief history

Gender inequality in sports has been present for as long as anyone can remember. Even today, male sporting professionals make anywhere between 15% and 100% more than their female counterparts.

In the world of soccer, there are a mere 1,287 female professionals compared to 137,021 male professionals. What’s more shocking is the fact that the top annual salary for a male footballer is around $87 million while the combined annual income for every professional female footballer combined is $42.6 million.

Looking at the situation at a more grassroots level, coaches in college women’s team take home 63 cents for every dollar earned by the head coaches of men’s teams.

These are just a few instances of gender inequality in sport (a mere drop in the ocean). With fewer opportunities, poor contracts, and a general lack of respect, female sporting professionals aren’t getting what they deserve. But, a change may be coming.

Leveling the playing field through blockchain

As a decentralized technology, the blockchain has given people the power to gain more control over their finances as well as personal affairs.

Without a central governing body calling the shots, it’s possible to trade currencies, negotiate terms, and create communities where people can take charge.

Crypto and NFTs technologies are changing the game

Blockchain technology has sparked the likes of transparent smart contracts as well as a host of cryptocurrencies that exist for trade, investment or specific functions like shopping, ride sharing or buying sustainable energies.

In 2014, BitPay launched a pioneering collaboration with the “Bitcoin” St. Petersburg Bowl. Since then, droves of crypto-based partnerships and sponsorship have emerged in professional basketball, soccer, baseball, snooker, and beyond.

From the ground up, crypto and NFTs have given sporting institutions and professionals more autonomy over the way they ‘do business’. Some of the main crypto-centric strategies used in sports include:

  • Cryptocurrency fundraising for grassroots sports teams and professionals
  • Influencer-led sports marketing using smart contracts and crypto deals
  • Currencies and tokens distributed to fans for exclusive content and event access
  • Decentralized sponsorship for sporting professionals

The Voyager deal marks a big milestone in crypto and women’s sports

By gaining the autonomy to negotiate blockchain-based smart contracts and cement lucrative sponsorship deals with cryptocurrencies, women in sport are gaining a stronger foothold in a male dominated industry. The recent Voyager deal is a testament to the fact.

Renowned crypto trading platform, Voyager, recently signed a deal with the National Women’s Soccer League (NWSL), offering a significant amount of support and investment.

This deal exists to make vital improvements within the league while providing all competitors with rostered crypto accounts as well as personal education on how to use the currency to their personal as well as financial advantage.

Speaking on the deal, NWSL interim CEO, Marla Messing, said:

“Voyager’s investment in the league is especially innovative because we’ve collectively designed the partnership to include direct financial resources for every one of our players, as well as education on the revolutionary changes underway in digital assets.”

This deal is a poignant milestone for women in sport. Empowered by cryptocurrency, female sporting professionals can break free from the shackles of male-dominated governing bodies.

Women in sport can use crypto to command more in terms of income while negotiating direct sponsorship deals and making investments that will offer financial security after their careers have ended.

In addition to taking charge of their careers with cryptocurrencies, female athletes are also starting to release and sell their very own NFTs—including Paralympian skateboarder, Mariah Duran. Another example of sportswomen using the blockchain to take control of their professional destiny.

Final thoughts

“For the first time in history, we can inject ideals like generosity, equality, and goodness into our currencies,”—Nyla Rodgers, Mama Hope

With the likes of Crypto.com and FTX entering the women’s sporting arena, the future looks bright. While cryptocurrency is an often volatile and fluctuating market, it’s an innovation that is offering female sporting professionals more personal opportunities than ever before.

The exact future of women’s sports is difficult to predict but by harnessing decentralized technologies, female athletes can finally start getting what they deserve.

If you’re a women’s sporting team or brand looking to reach a wider audience, we’re a leading sports marketing agency that can help get you where you need to be. Contact us and we’ll be happy to get the ball rolling.

5 hot cryptocurrency & NFT trends in esports

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Without a doubt, one of the most significant developments of the digital age is the rise of esports.

The esports market currently stands at a value of over $1 billion with around 234 million dedicated fans around the globe.

Boasting the competitive nature of physical sports with the immersive excitement of modern gaming, esports has exploded in recent years. The growth of this space has created droves of new challenges, wealthy esporting heroes, and many more forward-thinking avenues in terms of promotion, sponsorship, and currency.

Here we’re going to look at the evolution of esports while exploring how cryptocurrency and NFTs are set to shape the future of the industry.

The emerging cryptocurrency and NFT trends we’re going to uncover will give you insight into an exciting new age for esports while ensuring your finger remains firmly on the digital pulse.

1.The Rise of tokenization in gaming

One of the most prominent NFT and crypto trends in eSports is the rise of tokenization in gaming.

Accelerated by the pandemic, the growth of tokenization in gaming has empowered players to take charge of their professional destiny by participating in challenges and trading free from the shackles of intermediary bodies.

Coin Poker, for instance, is a blockchain-based gaming platform that an increasing number of esports players are adopting to enjoy secure currency exchanges, lucrative promotions, and a wide-spread community of enthusiasts. This ever-growing platform is set to potentially expand its esports betting offering while adding to its portfolio of gaming opportunities—with other tokenization providers likely to follow suit in the not so distant future.

As tokenization adoption increases in esports, new NFT-based merchandising opportunities will emerge for professional teams and players as well as community-backed sponsorship and even token-based contracting. Here the key point will be moving away from governing gaming bodies and moving toward personal empowerment within the industry.

2.The broadening of the metaverse and web 3.0

The new age of the metaverse and web 3.0 is on the horizon. In this new digital world, immersive technologies like virtual reality (VR) and augmented reality (AR) will become a standard way of interaction on the World Wide Web.

A significant characteristic of the metaverse will be the gradual decentralization of the internet, with content and experiences governed by individuals and communities rather than controlling entities. This is a development that falls directly in-line with the concept of the blockchain, NFTs, and cryptocurrency.

As the metaverse and web 3.0 matures, mass eSporting events will explode, with droves of spectators able to tune in and become immersed in the action from the comfort of their homes.

This scope will create a potentially rewarding playing field where prize pots will skyrocket and decentralized sporting deals will thrive.

https://www.youtube.com/watch?v=EfHkplruoO8

The Free Fire World Series 2021 and the League of Legends attracted a collective 10 million spectators alone—showcasing the colossal potential of eSporting spectacles early on. As we head towards the age of metaverse and web 3.0, the size, scope, and frequency of these events are likely to expand significantly.

3. The expansion of fan NFTs and in-game assets

Next in our rundown of cryptocurrency and NFT trends in esports is the potential expansion of NFT and in-game assets.

As blockchain-based platforms continue to influence the world of esports, NFTs and in-game assets have the potential to become powerful tools for driving fan engagement and attracting new teams, players or personalities into the global arena.

There has been a longstanding skepticism surrounding NFTs in the esports world—a reluctance that hasn’t been helped by the recent cryptocurrency market crash. But, the success of in-game tokenization and the popularity of fan collectibles is likely to prompt esports NFT growth as the market recovers.

Esports fans do invest in NFTs, primarily to keep as collectibles. In the not so distant future, we’re likely to see esports teams and personalities creating one-of-a-kind merchandise, autographs, exclusive access assets, and a host of other NFT-based commodities.

Respected esports model 100 Thieves, for instance, released 300,000 collectible NFTs to thank fans for their ongoing support—a strategy that sparked a healthy level of platform engagement. Proof that there is a valid (and potentially valuable) place for NFTs in esports.

https://www.youtube.com/watch?v=4Bc8lAzW-Mg

NFT-style in-game assets are also creating a deeper level of value for esports players, presenting opportunities to buy or win unique tokens, limited edition player skins, and personalised branded content to treasure or trade at their leisure.

4.The introduction of community and team branding

Earlier, we touched on the community-developing power of tokenization in esports. By placing power into the hands of the people, cryptocurrency and NFTs have spawned the introduction of community and team-based branding within the industry.

For an esports agency or marketer, the decentralised playing field developed by crypto and NFTs presents priceless opportunities for reaching new audiences and developing value-driven branded campaigns at a community level.

By making fans and players a central part of the narrative, esports teams or brands can cement customer loyalty and improve brand advocacy. Using NFTs and crypto to add an immersive element to their content or experiences, brands can create personalised incentives that keep fans or players coming back for more.

We’ve already seen the success of NFT-based marketing campaigns within the traditional sporting industry. Athletic wear brand Asics, for example, launched a striking limited edition range of running sneakers in 2021 which they sold as NFTs.

https://www.youtube.com/watch?v=2M-i_QdYwbs

Proceeds raised from the 189 digital assets went directly to Asic’s ‘Digital Artist In Residence’ program and the forward-thinking initiative resulted in a healthy level of brand awareness. Asics described this triumphant campaign as “a celebration of sport and a first step in building a future where digital goods inspire physical activity.”

As leading esports communities back these NFT and crypto branding initiatives, we are likely to see the launch of countless innovative campaigns this year, and beyond, with fans and players able to become ideators, content creators, and investors.

5.A rise of fan-based crypto adoption in esport

Last but not least, we’re going to look at a trend that ties everything we’ve discussed together. As the digital and physical world continues to merge, an increasing number of traditional sports brands or teams will dip their toes into the gaming world, bringing their fans along for the ride.

The likes of Manchester City and Sporting Lisbon have expressed interest in getting involved with FIFA esports leagues or tournaments. America’s prestigious National Basketball Association is also enjoying immense success with its immersive esports league, NBA 2K.

https://www.youtube.com/watch?v=o–Co4c7H-M

As traditional sports and esports collide, a spike in fan-based cryptocurrency adoption seems inevitable. Currently, the value of football club crypto tokens stands at $350 million (and that’s just one small branch of this rapidly-growing industry).

With countless new fans, clubs, and brands waking up to the power of NFTs and crypto everyday, fan-based adoption will expand significantly in the near future (and beyond).

Final thoughts

Despite recent setbacks, cryptocurrency and NFTs have the power to shape the future of esports in a positive way. With the innate potential to enrich fan experiences, provide greater scope for individual as well as community development, and present a wealth of immersive marketing opportunities for brands, blockchain technology is set to take the industry to a new level.

Here are the attributes that are likely to boost the success of cryptocurrency and NFTs in esports in the coming years:

● Flexibility: With a choice of coins and tokens on offer, cryptocurrency and NFTs can offer fans and players the freedom and flexibility to participate without being bound to a restrictive, linear means of betting or trading

● Value: As crypto coins and NFTs are broader in their scope, values can often exceed that of traditional currency when the market is buoyant. This provides fans as well as players the potential for increased profits coupled with the excitement of trading

● Empowerment: As cryptocurrencies and NFTs exist on the blockchain, they are decentralised. This means that the owners of these innovative digital currencies have complete control of their assets without being governed by a bank or an official authority.

By keeping your finger well and truly on the pulse, you stand to reap countless rewards from this bold new chapter in esports.

If you’re looking for ways to leverage the NFT and crypto esports landscape to your brand- boosting advantage, we’re an eSport industry that can get you where you need to be.

Contact us and we’ll be happy to answer any questions and launch an esports marketing campaign tailored to your specific goals and objectives.

Crypto.com unveiled as FIFA World Cup Qatar 2022 Official Sponsor

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FIFA, the world’s soccer governing body, has reached an important decision regarding the highly anticipated FIFA World Cup Qatar 2022. FIFA has approved Crypto.com as the official cryptocurrency trading platform for this year’s World Cup in Qatar. As an official sponsor of the 32-team event, the cryptocurrency giant joins Budweiser, McDonald’s, and a raft of other brands in the ring below FIFA partners.

The financial terms of FIFA’s partnership with Crypto.com have not been made public. We do know, however, that Crypto.com will benefit from brand exposure both within and outside of the tournament venues in Qatar. Not only that, but they plan to activate this alliance by giving users the opportunity to attend matches or win special merchandise.

The partnership is part of Crypto.com’s ongoing expansion into sports sponsorship. Previously, Crypto.com saw a US$700 million 20-year contract for the naming rights to the Los Angeles Lakers, Sparks, and Kings home arena.

Read more about Crypto.com taking over the Staples Center by clicking here.

Furthermore, Crypto.com has deep ties to Formula One, the Ultimate Fighting Championship, and Paris Saint-Germain. They also collaborate with the AFL, the Philadelphia 76ers, and the Fnatic esports organisation. As a result of this new addition, Crypto.com has become the latest company to enter the competition. Unfortunately, we will have to wait a little longer for this much-anticipated event, which is set to begin on November 21st and finish on December 18th.

Discover more about Crypto.coms latest deals including its 5 year deal with the AFL.

Barcelona plan to launch own cryptocurrency and NFTs to raise revenue

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Rumour has it that FC Barcelona will be throwing its own cryptocurrency and NFTs into the mix! It all began with President Joan Laporta mentioning this fresh and exciting initiative for their fans. What is the goal of this new endeavour? Barcelona is ready to pursue this move in order to compete with other major European soccer clubs financed by foreign investors and sovereign wealth funds.

Laporta believes that this current technology improvement will help the major club compete with this new money. They are ready to utilise its history and heritage while engaging a global fan base that may never get the chance to visit the club’s magnificent Camp Nou Stadium.

Why now?

Barcelona has the ability to obtain the same resources as their opponents; so, why not sooner? The issue is that competing is tough when the rules for each club differ. Barcelona, like many others, is constructing its metaverse and Web3 but will not partner with cryptocurrencies. Barcelona will undoubtedly be busy, as the club will be managing its own cryptocurrency.

Learn more about football in the metaverse, including Manchester City’s plans to build the Etihad Stadium in the metaverse.

According to Laporta, we can expect to see their first NFTs very soon, which will help the club’s finances. This major club has an astounding 300 million fans globally, and this new move will serve as a way to register each and every one of them.

The growing use of Blockchain-based technology by sports clubs and federations has sparked concern among many who believe it is an unregulated domain with little value for fans whose loyalty is exploited. Several sports clubs and federations have signed sponsorship deals with cryptocurrency companies, created fan tokens, and launched NFT collections. Barcelona witnessed the creation of its own fan token, but the club was forced to terminate its NFT partnership with Ownix. This loss hasn’t dampened Barcelona’s enthusiasm for new technologies; rather, it has strengthened its resolve to maintain as much control as possible.

Discover the latest Barcelona news, such as the club’s new jersey sponsorship agreement with Spotify.

AFL signs five-year Crypto.com sponsorship deal

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The Australian Football League (AFL) has announced a new five-year partnership with the world-renowned Crypto.com. With this new agreement, the AFL has designated this platform as the organization’s official cryptocurrency exchange and trading platform.

This is certainly an intriguing deal as it is set to be worth an impressive AUS$25 million (US$18 million), spanning both the AFL and AFLW women’s divisions. This partnership will also include the AFL’s ‘Score Review’ for all regular season and finals series matches.

Discover more about Crypto.com’s growth, including its collaboration with Conmebol to develop NFTS.

This is undoubtedly a watershed moment since the AFL is the first Australian sports league to collaborate with an online bitcoin trading company. Furthermore, the AFLW is the league’s first collaboration with a female professional sports league.

Investing in Australia, a major market and early adopter of bitcoin, was a significant step forward for Crypto.com. This growth has resulted in a rapid increase of over 10 million members worldwide. For Crypto.com, the AFL and AFLW are fantastic places to introduce people to Australian sports and culture.

In more recent news, Crypto.com has announced its first relationship with a professional women’s soccer team, Angel City. Formula One, Serie A of Italian soccer, Paris Saint-Germain of French soccer, and the Philadelphia 76ers of the NBA are also among Crypto.com’s existing partners.

Learn more about Crypto.com’s latest venture into the sporting world with Angel City by clicking here.

Of course, this isn’t all; with AEG, this bitcoin exchange recently struck the most valuable naming rights arrangement in history. This collaboration saw a take over major branding for the Los Angeles Lakers’ downtown home, signing a 20-year contract worth US$700 million.

Crypto.com increases operations in Los Angeles and named an Angel City founding partner

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Crypto.com, the well-known and popular cryptocurrency platform, has announced an agreement with Angel City Football Club (ACFC), an elite women’s football team, to grow its involvement in the Los Angeles sports community. This platform will serve as the team’s founding partner as well as its official cryptocurrency and NFT partner.

Crypto.com becomes the first cryptocurrency sponsor of a women’s football club as a result of this exciting partnership. Of course, Angel City was not random; the Staples Center, home of the NBA’s Los Angeles Lakers and Los Angeles Clippers, was recently renamed Crypto.com. Furthermore, the company is a cryptocurrency partner of the National Hockey League’s Los Angeles Lakers and Los Angeles Kings. The firm’s purpose, according to the corporation, is to further expand the conversation about cryptocurrencies and web 3.0.

To learn more about Crypto.com’s involvement with the renaming of the Staples Center, visit this page.

What is the idea behind this deal?

The club’s founders include Natalie Portman, Eva Longoria, Jessica Chastain, Mia Hamm, and many more stars. Therefore, interest in joining the squad is closely tieing to the entertainment world. Angel City has been a trailblazer in women’s football since its inception, fostering the innovation that propels the game ahead. Angel City remains the first professional women’s sports team to directly work with a major encryption platform. This collaboration is a watershed moment in women’s sports, signaling a growing acknowledgment of their strength and influence.

Learn more about the latest in women’s football including FIFA crowning Visa as the first global women’s soccer sponsor.

Crypto.com is key to Angel City’s goal of creating fairness for women by providing them with the tools and resources they need to be financially self-sufficient. Given the rapid pace at which web 3.0 and bitcoin are transforming society, Crypto.com wants to ensure that women are part of the journey as investors and innovators. Given their leadership in space and their desire to level the playing field with cryptography, partnering with Crypto.com was a logical fit.

Crypto.com and Conmebol have formed a new partnership to create NFTs

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With the popularity of NFTs only increasing, Conmebol, the governing body of South American soccer, has agreed to a three-year partnership with Crypto.com, beginning in 2023 and ending in 2026. The cryptocurrency exchange platform will create NFTs for Conmebol’s Copa Libertadores. These NFTs will be available on Crytpo.com’s platform, as part of this exciting contract.

Crypto.com will add the Copa Libertadores to its sponsorship portfolio. This impressive portfolio already includes the UFC, Formula One, PSG, and the Philadelphia 76ers. This is not the only NFT transaction; the cryptocurrency platform has also agreed to a $700 million naming rights agreement for the formerly known Staples Center in Los Angeles.

For more information about Crypto.com’s 20-year deal to take over the Staples Center, click here.

Crytpo.com will earn brand exposure at stadiums during the exciting Copa Libertadores. Not only this but will also be known for being the first company to partner with the competition’s Virtual Assistant Referee. Of course, the platform will be across the South American soccer events’ digital assets as well as during broadcasts.

Find out what’s new in the world of NFTs, such as Twitter takes a risk on NFTs and starts accepting bitcoins.

Conmebol is constantly striving to be a cutting-edge institution. This relationship will benefit both South American football and this booming platform.

Crypto.com will take over the Staples Center in a 20-year deal

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The well-known Staples Center is no longer! This multipurpose venue, which humbly hosts the Los Angeles Lakers, Sparks, and Kings, is set to rename itself after owner AEG struck a major new deal with the Crypto.com exchange platform. This name change will be accompanied by a 20-year partnership that is said to be worth $700 million over the course of the 20-year period. As a result of this collaboration, the venue will be the Crypto.com Arena from December 25th.

This sponsorship has yet to be verified by either party. However, given that it is the most valuable arena naming rights transaction in history, it has already sparked considerable interest. Over four million people attend the 20,000-seat arena each year, which stages over 240 events. This could be the largest deal ever, topping SoFi’s $625 million deal to have its name on the Los Angeles Rams’ stadium.

Read more about the latest cryptocurrency news, such as Twitter betting on NFTs and starting to accept Bitcoins.

More from Crypto.com

This new arrangement will also include substantial Crypto.com branding throughout the facility, which will be on show on Christmas Day when the Lakers take on the Brooklyn Nets. Of course, there’s more to this partnership. Under the new arrangement, Crypto.com will become the official cryptocurrency partner of the NBA Lakers and the NHL Kings.

In NBA news, learn more about the league’s latest partnerships, including a content partnership with Formula One.

Crypto.com has certainly been busy as they have signed more high-profile sponsorship arrangements. These big collaborations include Formula One, the UFC, and Italian soccer’s Serie A. Not only that but Paris Saint-Germain, and the NHL’s Montreal Canadiens, as well as the Philadelphia 76ers’ jersey patch sponsorship.

In other news, the NBA’s Houston Rockets have formed a new collaboration with NYDIG, a Bitcoin services provider. The full transaction will be paid in Bitcoin and kept on NYDIG’s cryptocurrency platform.

Argentina FA signs a two-year global sponsorship agreement with Bybit

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The Argentina Football Association (AFA) announced last week that the cryptocurrency trading platform Bybit will be the principal global sponsor of all of its national teams. This new worldwide sponsor will be in place for two years, just in time for Argentina’s qualification for the Fifa World Cup in Qatar.

Throughout the term of this new agreement, Bybit’s branding will appear on all training kits. This transaction supports the company’s goal of expanding its portfolio in the Latin American market. They’ll also have access to all of the AFA’s other assets. According to the terms of the agreement, the Bybit brand will share the logo of the kit with two other official sponsors.

Learn more about the latest global sponsorships, such as Fiba’s partnership with J9 as the company’s newest worldwide sponsor.

This sponsorship is notable because it is the federation’s second cryptocurrency-related deal. This comes after the national football team created a fan token through the AFA’s partnership with blockchain firm Chiliz. Not only that, but it comes after Argentina’s Lionel Messi became the first player in the world to receive fan tokens as part of his Paris Saint-Germain contract. Big names in AFA’s top tier include Bybit, Coca-Cola, YTP, and Socios.com, Sancor Seguros, Toro, and Schneider.

Click here for the most recent cryptocurrency partnership news, including its $100 million deal in Formula One.

This sponsor’s presence is warmly welcomed, with the logo appearing on the uniforms of the teams. This collaboration is the result of the AFA’s efforts to expand its footprint in specific areas. This collaboration is in addition to the development of business units and the launch of new digital products worldwide. Due to AFA’s abilities, 2022 will be a watershed year for the national team, providing significant exposure.

Twitter takes a chance on NFTs and begins to accept bitcoins

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Twitter has brought a lot of new feature releases into the Twitter world as it refuses to slow down its ongoing desire for updating. This major social media network has now launched a number of new initiatives aimed at better serving the conversations and communities that take place on its platform, including support for cryptocurrency tipping and NFT authentication.

With these new features, the app will be able to better assist creators who work with non-fungible tokens or NFTs. This new feature is possible by the increasing popularity of NFT. This popularity is thanks to artists are now generating NFTs of their work, which is sold on NFT markets like as OpenSea, Rarible, Foundation, SuperRare, and others.

Explore more of Twitter’s interesting new features, such as the platform’s unveiling of topic-based “Communities” within its app.

This platform is also expecting to offer NFT authentication in the near future. With this assistance, NFT creators will be able to connect their crypto wallets to Twitter. This would allow creators to stay on track while also displaying their NFTs on this well-known platform. Users may still have to wait, as this is still in the early phases and Twitter has yet to explain how it will operate. Twitter is also thought to be experimenting with a number of other techniques to assist authorized collection producers to stand out in the eyes of other users. All is yet to be determined.

More in the Tip Jar

Of course, Twitter has more to say about cryptocurrencies. Bitcoin tipping support has also been a big topic. Twitter’s “Tip Jar” function was first released as a prototype product in May. Users can make and receive one-time payments through third-party services such as PayPal, Venmo, and others using this metaphorical jar. The service will now be available to all users worldwide on iOS. Android support is coming soon and will include support for tipping using Bitcoin.

https://twitter.com/Twitter/status/1441085130487975952?s=20

There will also be a lot of new ways for Bitcoin tips to function. Users will be able to get Bitcoin tips by adding a Bitcoin Lightning wallet or their Bitcoin address. According to Twitter, lightning wallets are popular among cryptocurrency users because of their minimal transaction fees. Twitter’s implementation makes use of Strike, a payments tool built on the Bitcoin Lightning Network that enables anyone to transfer and receive Bitcoin for free and immediately. This ingenious Tip Jar will also include GoFundMe and the Brazilian mobile payments provider PicPay.

Learn more about the popularity of NFTs, including Sorare’s $680 million in investment for fantasy sports NFT games.

And that’s not all. Twitter also unveiled additional tools for users to protect their security and well-being on the platform, including offensive discussion filters. Twitter is attempting to address some of the platform’s most chronic issues. One of which includes the lack of mechanisms for the platform’s most engaged users to grow their following and generate income from their contributions. Negativity and harassment are also long-standing difficulties.

With this in mind, Twitter has included additional security features such as “remove yourself from a conversation,” which allows the user to exit a Twitter thread that contains their name. Users will soon be able to block accounts using automatic methods, according to the network.