OneFootball enters the NFT market with the official Argentine FA sales platform

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The Argentine FA in collaboration with OneFootball is set to launch a personalized NFT platform. This concept materializing will expand OneFootball’s operations from its core media business that focuses on covering live streaming, live scores, statistics, and news.

Through this initiative, Argentinian football fans will be able to purchase officially licensed digital collectibles on the platform.

In a bid to make these collectibles more accessible, The NFTs will be offered at a variety of price points. Fans will be able to purchase and store collectibles with just their email addresses.

What has been said by the parties involved

“OneFootball will take tens of millions of football supporters from Web2 to Web3 over the coming years. In order to do that, it’s crucial that we have the right partners which share our excitement about delivering a future of football that is decentralized and built on Web3. By becoming the first federation to launch licensed digital collectibles with OneFootball, the AFA will be giving fans more access and more ownership, helping to bring them even closer to the game they love.” Lucas von Cranach, CEO & Founder at OneFootball

“Our growing partnership with OneFootball is helping us to reach fans in ever more innovative ways. Our content agreement is helping us to reach millions more fans worldwide, and we’re excited to be the first federation to release a personalized NFT platform with OneFootball, transforming in further the digital experiences for our national teams and football fans”. Claudio Tapia, president of AFA

The NFTs will be available for the past and present players of the national team including iconic players like Lionel Messi, Angel Di Maria, Diego Maradona, and Gabriel Batistuta.

With this initiative, Argentina is set to become the first country in the world to give its men’s national football team a fully integrated web 3.0 makeover. The AFA in collaboration with OneFootball is set to launch its initial batch of officially licensed NFTs.

Learn more about Argentina FA joining forces with OneFootball to create a global content partnership

Fox Sports and Twitter plan exclusive shows for men’s and women’s World Cups

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Fox Sports will offer interactive pre and post-match coverage on Twitter for every single match broadcasted during the Qatar 2022 World Cup as well as the 2023 Women’s World Cup in Australia and New Zealand.

In a bid to draw a larger audience, Fox Sports hopes that the delivery of exclusive content around the competition would encourage more fans to tune into the coverage of both the tournaments.

The collaboration announced between the two companies would see them work closely moving forward, the parties would jointly offer near-live video highlights, original content, interactive Q&A’s and audio sessions on Twitter spaces.

Twitter and Fox Sports joint initiative

With the delivery of content exclusively on Twitter, the social media giants through this initiative would like to see increased engagement with fans on their platform hence they chalked out a plan to produce and deliver unique content.

“We are excited to expand our collaboration with Twitter by doing what we do best in leading the way with innovative sports coverage and original digital content,” “These new offerings will bring fans the FIFA World Cup experience wherever they are by keeping them engaged with a taste of the excitement while encouraging them to Tweet and watch the rest of the match on Fox Sports.” Edward Hartman, senior vice president of digital partnerships and wagering at Fox Sports

“Collaborating with Fox Sports to bring fans the opportunity to preview match action on Twitter during both the men’s and women’s World Cup is something we’ve never done before,” “We’re thrilled to bring this exclusive content to the timeline.” TJ Adeshola, head of global content partnerships at Twitter.

Twitter has expanded its portfolio of services to help drive activity and revenue opportunities around sporting events hence they have announced a tie-up with the National Football League and they have announced a multi-year expansion of its partnership with the Women’s National Basketball Association.

Learn more about Mediapro acquiring Fox Sports pay-TV channels in Argentina which is currently owned by the Walt Disney Company