Next year, Univision, the Spanish-language television network based in the United States, will launch a new global streaming service. Univision’s PrendeTV OTT service will be hosted on the ad-supported version of the two-tier platform, which will be available in the US and Latin America. In addition to original programming, movies, and 24-hour news service, the network will expand its live sports offering.
Viewers will have to wait, but once it is live, they will be able to watch 100 linear channels on this streaming platform’s free tier. They can not only access channels, but they can also watch more than 40,000 hours of wholly-owned and purchased shows on demand.
This isn’t all that this new platform has to offer to its users. The premium subscription level will include live sports, as well as more than 6,000 hours of Spanish-language programming. In addition, 30 unique works will be offered exclusively on the platform within the first year of the service.
Univision has partnered with Rodrigo Mazon, who will serve as executive vice president and general manager of SVOD, to promote the platform’s launch. He comes from Netflix, where he served as vice president of content. In the United States, Univision has rights to the Uefa Champions League, MLS, and Liga MX.
Univision’s breaking news isn’t limiting to just this global streaming service. The OTT service was launched as a result of a $4.8 million merger between Univision and Televisa Group. They claim to have become the largest Spanish-language media company in the world as a result of the merger. This news marks a watershed moment in Univision’s history, as the business prepares to expand its streaming capabilities to thousands of hours of high-quality, original programming for the 600 million Spanish speakers around the world.
This new service is crucial to the plan since it allows them to reach a global audience. This audience has access to exclusive programming from well-known producers and outstanding talent. Univision is in a great position to address the global demand for quality Spanish language programming with PrendeTV and now the SVOD service.