TIKTOK

Mission

Launch the Ligue 1 TikTok account to reach an international audience.

Action

A creative strategy to produce four original videos a week and interact with a young, international audience. Samba Digital launched Ligue 1 Conforama on TikTok in October 2019 and has managed the daily content with great success. It is now the most followed rights holder in France.

  • +700k fans in 5 months
  • 50 million views
  • 2 million views per video

Tikto-ligue1

Contact us