ESPORT CHALLENGE
Mission
Tap into the Brazilian eSports fan base for Wolfsburg.
Action
A match was shown on YouTube between a Wolfsburg eSports player and Wendell Lira (winner of the 2015 Puskas Prize). eSport is now a fantastic tool for international communication by clubs. By involving this well-known Brazilian influencer, we highlighted Wolfsburg’s sports strategy.
- 3 Million impressions
- +800K videos views
Contact us
Other case studies
LNH Trophées 2025: A Visual Universe Worthy of Champions
LFP and TikTok: A Digital Success Story Powered by Samba Digital
RB Leipzig in Brazil: a brand activation by Samba Digital for PUMA
A digital powerhouse on display for PSG during the 2025 Champions League Final
TIKTOK: A NEW PLAYING FIELD FOR TEAM COFIDIS
