NFL, Caesar’s debut live streaming

With the proliferation of sports books in the US, it’s only natural that one of the fastest-growing sectors in terms of popularity is the NFL, the country’s most popular sport. A behemoth in terms of ratings and attendances, capped by the Super Bowl, the league has the most lucrative television contract in the country, but changes to way that fans view it are coming, and quickly, as a result of the spread of legal sports books in the United Sates.
Other News

Bayer 04 Leverkusen & Samba Digital: A Winning Collaboration Bringing the Bundesliga to Brazil
Touchdown in Madrid: The NFL Hits Hard in Spain

What If Germany Welcomed an NFL Franchise? The European Market at a Crossroads

Paul Pogba at AS Monaco: A Powerful Driver of Engagement and Brand Value
